Month: July 2020

Any phenomenon that produces an inruption, a breakthrough from within.

See also Inrupt.com – Cofounded by Tim Berners Lee

The digital market landscape has shown its nature to be of continuous changes. Every year, it seems new ways are being introduced to create more efficient methods of selling products online. The tools that exist to facilitate sellers in managing their entire business online are now numerous. The existence of numerous tools and the demand of using multiple ones to sell products/services in such a competitive environment has created an issue of management.

For the seller, the problem of keeping up with all of these tools now requires only a singular platform where everything can be managed. This is where GrooveFunnels enters. This article narrates a detailed review of GrooveFunnels, explaining how this platform was created, how it competes with other alternatives in the market, how useful the tools available on this platform can be for online business owners, the pricing structure, and many other useful details.

What is GrooveFunnels?

GrooveFunnels is an online platform that hosts a wide range of different marketing tools. Each tool performs a number of different functions, and all of them work in harmony to create a singular platform where everything can be easily managed.

From helping the user create efficient sales funnels that can bring in new customers, to helping them build entire websites, GrooveFunnels is built to increase seller convenience. But it just doesn’t end with that, each available tool on GrooveFunnels works very well on its own.

For the seller who has to run an online business, everything from creating landing pages, webinar makers, video hosting tools, webinar maker tools, managing mail, sales funnel builders, and many others are readily available on GrooveFunnels.

Previously, the company was known as GrooveApps which might be the reason why some people tend to get confused. When the creators started the company, they wanted to call it GrooveFunnels but the domain ultimately couldn’t be obtained. So they initially went with the name GrooveApps, but later changed it to GrooveFunnels when they obtained the domain.

Is GrooveFunnels legit?

The Creators of GrooveFunnels

The key reason why GrooveFunnels gained the traction that it did even at an early stage when only 3 tools were released to the public, is because of the creators behind it. All of the founders have years of experience within their respective fields and understood the problems that exist well in advance. They are also highly reputed and trusted within the tech industry, and that is why people are anxiously waiting for them to roll-out new tools.

This level of established trust has helped the company self-finance itself, and grow without any outside help. Below is the info about the creators who have helped push GrooveFunnels into becoming a worldwide phenomenon:

Mike Filsaime: One of the co-founders of the company, Mike Filsaime has been a pioneer within the digital marketing industry for quite some time now. His combined efforts within all of his companies have helped generate more than $125 million. Before starting GrooveFunnels, Mike created a company called Kartra, where he showed the early signs of an ‘all in one’ marketing platform approach, rivaling giants such as ClickFunnels. GrooveFunnels is aimed at refining Mike’s past efforts of a singular platform that should be able to manage everything for the business owner. He is seen as the visionary behind the GrooveFunnels platform concept.

John Cornetta: GrooveFunnels co-founder John Cornetta is highly reputed within the tech industry given his 20 years of experience within the market. His primary focus has been on e-commerce and print on demand, which has reflected within the 45+ companies he has been involved with in the past. A primary reason why people trust the GrooveFunnels platform is John’s past expertise in the e-commerce field, which he is using to give GrooveFunnels an edge in areas where competitors such as Shopify & ClickFunnels are lacking.

Mattijs Naus: As the company’s Chief Technology Officer (CTF), Mattijs Naus has been instrumental in accelerating GrooveFunnels ‘technology-driven’ approach to digital marketing. His expertise in software development and creating software products to work as internet-based platforms have been important in the multitude of tools GrooveFunnels is developing.
Matt Seralta: As a co-founder and current Chief Operating Officer (COO) of the company, Matt’s previous experience in the e-commerce field has helped outline the promising vision of GrooveFunnels. Given his past experience in launching marketing tools, Matt’s input is key in the development of the different tools GrooveFunnels is aiming to provide.

What tools does GrooveFunnels provide?

The suite of tools that band together to create the entirety of the GrooveFunnels platform are unmatched compared to existing competitors. Giants such as WordPress, SquareSpace, Wix, Vimeo, ZenDesk, Shopify, Teachable, along with many similar other companies provide only limited capability and specific functions. GrooveFunnels provides a number of tools and services, making it an ideal digital marketing platform. Following are key tools provided by GrooveFunnels:

What is GroovePages?

As one of the GrooveFunnels key products, GroovePages allows users to create websites and sales funnels. The product is available for free and provides a simple drag and drop method to perform any function or add anything.

Apart from letting the user build an entire website from scratch, GroovePages also helps build sales funnels that have a high conversion. It also provides a diverse range of features to create landing pages. Overall, the tool saves a lot of time by helping users benefit from already created features, such as email integration, google analytics and tracking, popups, wireframe blocks, etc.
GroovePages (Use for Shopify)

GrooveFunnels has also made GroovePages available for Shopify users for a cost of $49 per month. Shopify users can avail all of the features of GroovePages separately from the GrooveFunnels platform.

GrooveSell

As the name implies, GrooveSell is the company’s front ‘sales platform’ which helps businesses sell both physical and digital products. To do so, the tool provides methods to promote products and collect payments for them through a secure gateway.

As of now, GrooveSell is available free to use. It includes a number of features to help facilitate sellers, such as helping to create customized checkout pages, upsells, downsells, etc. It competes with companies such as ThriveCart and PayKickStart.

GrooveAffiliate

Upon making a free GrooveSell account, users are automatically given access to the company’s GrooveAffiliate program. It allows users to create their own affiliate program, with access to powerful reporting and statistical tools to keep track of progress. This is one of GrooveFunnel’s primary products with which anyone can make money, and it works in unison with GrooveSell.

GrooveMail

Often overlooked, but a key feature of any marketing program is the ability to create funnels through email marketing. With GrooveMail, users get access to the company’s powerful CRM system with which they can create an efficient email marketing program within the overall marketing platform. This way, users can keep track of follow-ups and analyze statistics regarding the email program’s success. The fact that business owners don’t need a separate company where they have to pour money in and give someone the responsibility to handle the email marketing program is enough reason to use GrooveMail.

GrooveVideo

No marketing program is complete without making a video demonstration of the product or service. GrooveVideo lets the users showcase videos in the same manner as Vimeo or Wistia, without the need to use a separate platform for it. With constant statistical and analytical updates, GrooveVideo allows users the ability to manage all of their video-based content.

GrooveMember

GrooveMember allows users the ability to create different membership levels for their customers within the GrooveFunnels platform. As with all the other apps, GrooveMember can integrate with all apps being used on GrooveFunnels.

GrooveKart

GrooveKart is made within the same vein as Shopify, whereas the user gets access to an e-commerce platform with drag and drop elements. However, GrooveFunnels hopes to gain an edge over its competitors through coupling GrooveKart with other available apps to create an entire marketing and e-commerce platform.

GrooveWebinar

As the name suggests, GrooveWebinar allows users to broadcast live webinars which can also be scheduled in advance. GrooveWebinar can integrate with other apps such as GrooveMail so that business owners can follow up on webinar participants to increase their sales.

GrooveBlog

GrooveBlog allows an SEO-friendly interface to showcase blogs in the same vein as WordPress. However, bloggers can benefit more by coupling GrooveBlog with the other apps available to enhance their viewership through marketing.

GrooveCalendar

GrooveCalendar efficiently blends into the background and allows users to schedule meetings and other forms of appointment. With this product, users do not have to go outside of the GrooveFunnels platform to separately manage everyday scheduling.

GrooveDesk

GrooveDesk contains features similar to ZenDesk, whereas users can stay within the GrooveFunnels platform to use this app to manage their sales, view individual customer history, and manage transactions such as refunds. All of this can be through a digital ‘desk’ which simplifies the management process.

GrooveSurvey/GrooveQuiz

The two similar apps GrooveSurvey/GrooveQuiz allow users to conduct surveys/quizzes and integrate the collected data with other apps on the platform. Such a form of integration allows a better understanding of the business and possible marketing strategy.

GrooveFunnels Pricing

As of now, GrooveFunnels is offering 4 different pricing plans listed as follows:

GrooveFunnels Free Plan

In GrooveFunnels free plan, users get free access to:
GrooveSell
GrooveAffiliate
GroovePages LITE
Affiliate commission of 20%
As of the COVID-19 outbreak, GrooveFunnels is offering lifetime access to accounts under their free program.

GrooveFunnels Silver Plan ($99/month)

The GrooveFunnels Silver Plan comes at a decent price of $99/month and allows access to the following tools within the platform:
GrooveSell
GrooveVideo
GrooveAffiliate
GrooveMember
GrooveMail
GroovePages PRO
Email Affiliates
Email Buyers
Email Cart Abandons
Email Leads
Affiliate commission of 20%
All core tools are thus available in this plan, which can run any online business sufficiently.

GrooveFunnels Gold Plan ($199/month)

Along with core tools, the Gold Plan provides the functionality for professionals to increase the efficiency of their marketing plans to rival giants in their own respective industries. The Gold Plan includes all the Silver Plan tools, including the following additional tools:
GrooveCalendar
GrooveQuiz
GrooveSurvey
GrooveDesk
GrooveBlog

GrooveFunnels Platinum Lifetime Plan ($188/ for 12 months

Users can access the entire GrooveFunnels platform and use all of the functionality under the Platinum Lifetime Plan. For $188 month for 12 months, users get access to all the Gold Plan tools, including the following premium tools:
GrooveKart
GrooveWebinars Automated
GrooveWebinars Live
GroovePages for Shopify
Affiliate commission of 40%

GrooveFunnels Partner Program

GrooveFunnels Partner Program provides the opportunity to earn a 20% commission on the free plan and 40% on the platinum with residual and recurring income. Users can access this program by signing up for a free account, upon which they are given access to GrooveSell and GroovePages. Now, upon referring any new user to sign up on GrooveFunnels, the referrer becomes ‘locked’ with a new user referred to as a ‘parent-child’ relationship. Now every time this user upgrades on the platform, the referrer earns an additional commission.

GrooveFunnels Pros & Cons

When it comes to the pros and cons of GrooveFunnels, not much can be said in cons, as the platform is providing, unique, super-handy, and top-quality tools and services.

Pros

Low-price & Value for Money: The number of services available compared to the price, makes GrooveFunnels extremely affordable to use.
Technology Driven: The technology speaks for itself in this platform, as it outclasses rival giants simply because it is more efficient to use.

A Complete Platform: GrooveFunnels removes the need to use any separate software to manage an online business. This translates to cost-savings and ease in management.

Experienced Team: The creators and team behind the company bring trust in the platform and ensures the valuable return of time and money.

Cons

While the company does not have any direct cons attached to it, there are some areas that might be improved upon after the company launches its full version. Right now, the company is in its beta phase. As such, some cons are:

Takes time to comprehend: While the functionality and overall platform work very well, it takes a bit of time to go through the platform and understand how to properly use it.

Delays in launching new apps: While most of the apps that the platform is planning to launch have already been made available, the attraction the company has gained should be enough to speed up the launch of the remaining apps.

GrooveFunnels Alternatives

The alternatives to GrooveFunnels can compete with the platform only with a specific app existing within the GrooveFunnels platform. This is where GrooveFunnels gets its main competitive edge. Some alternatives of GrooveFunnels are:

ClickFunnels: Unlike GrooveFunnels, ClickFunnels only provides users the functionality to build sales funnels. The hefty price attached to ClickFunnels is no match for the entirety of the GrooveFunnels platform and its overall benefit.

Kartra: Kartra is another company started by GrooveFunnels founder Mike. It includes a number of services to bring convenience to online businesses. But Mike has gone on to purse GrooveFunnels to complete the vision that he started with Kartra. Thus, it’s better to opt for GrooveFunnels, where the creator of both platforms is intending to put his weight and time in.
Builderall: Builderall is built in the same vein as GrooveFunnels, intending to be a complete marketing platform. However, after a few years in the market, users have started leaving it given the inefficiency of the tools which are prone to crashing and bugs.

Final Review Verdict

The final verdict goes definitely in favor of the GrooveFunnels platform when all of the above-discussed aspects are compared with the alternatives. The primary reason for this is the over-the-top vision of GrooveFunnels. The efforts on offering a multitude of different services to provide a complete digital marketing solution is something that its competitors cannot compete. From the perspective of users, this means saving not only on costs but translates to ease in managing the number of different platforms usually associated with online marketing. Under one roof, users can get the best of all services which work very well with each other. Thus, the entire online business becomes integrated into a solution known as GrooveFunnels. Find out more here.

Please contact me if you have any questions or are looking for the best deal.

Update: GrooveVideo has lauched and is part of the platinum deal.